Phygital
Interactive Platform for Finding a Home
Real estate seekers often face the challenge of lacking a comprehensive and interactive experience when searching for a new home. They need a clear and intuitive way to visualize property locations and access detailed information that helps them make decisions. A study on entrepreneurial marketing and the concept of “phygital” served as the starting point for developing the website for the Oasis Above the Sea neighborhood, which combines physical and digital elements, thereby enhancing the user experience and streamlining the decision-making process.
| Client |
Monetic
|
| Service |
Web pages and apps
|
| Team |
Alenka Mivšek
Zoran Rudić
Žan Mlinarič
|
| Year | 2024 |
Designing Advertisements with a Clear Objective
For the purpose of promoting the project, we designed a new, sales-oriented website that provides users with an overview of the entire neighborhood through simple navigation. The key element of the site is an interactive neighborhood map that allows fast and clear access to all available information. By clicking on a selected house, users can easily view floor plans, size, and price, and quickly compare properties. The combination of thoughtful design and architectural aesthetics creates a pleasant, modern, and efficient user experience.
This approach blends the benefits of the physical and digital worlds, ensuring that the website is not just a tool for property searches but also an inspiring space for exploring a new home.
